What are online focus groups?

Online focus groups are just like traditional face to face groups but conducted online. They are managed by a moderator who directs a group of participants through a discussion plan and presents stimulus such as images, videos and questions to elicit opinions, reactions and attitudes towards the discussion topic. Learn more »

Why use online market research?

Market research conducted online delivers immediate feedback & fast results at an affordable price. Online market research removes the need to travel, hire expensive equipment, or pay for special focus group rooms. These cost savings we pass on to you without losing the depth of insight or compromising the research quality. Learn more »

About Additional View

Additional View is an Australian online research consultancy who understands you need to get the most out of your research investment. We specialise in real-time online focus groups, online usability testing, 1-on-1 interviews, online surveys, customer discussion boards, research software and online business consultancy. Learn more »